Channel Sales
Enablement – by delivering the tools and resources necessary to make your
Channel act as an extension to your own sales team. Vendors can even send
motivational messages to drive the sales cycle forward!
Channel
Education – publishing rich media such as videos, whitepapers, case studies
and certification courses, Vendors can raise the level of knowledge and
capabilities of your Partners.
Channel Incentives – Partners admit
that they leave money on the table because they don’t regularly stay up to date.
With a mobile app, they can set alerts and be notified each time a new incentive
can drive new behavior.
Channel Tools – by customizing the app with
external tools such as configurators, calculators, quoting tools, deal
registration and product information, Vendors will drive better sell-thru,
stronger options and accessories attach, as well as more robust program
participation.
Technical Updates – keep your Channel Partners up to
date with tech bulletins, service fixes and other critical updates in real-time.
Technicians can customize the app to receive push notifications and collaborate
with other members of the community, leveraging the wisdom of the crowd.
Getting Started With ChannelCandy
The development of the app is
largely turn-key.
The team at ChannelEyes creates and designs the app
with initial guidance from the Vendor. The branding of the app, including logos,
colors, splash pages, as well as collecting information sources such as Twitter,
RSS, blogs, industry magazines, news, etc.
The initial consultation takes
between 60 and 90 minutes and focuses on defining roles and responsibilities,
collecting marketing assets and outlines the process around integration with the
Apple and Android stores.
Discussions around customization of the app start
during this consultation session. Outlining the tools, resources and special
links to be included in the app, as well as development resources
required.
ChannelEyes will submit the app into the Apple App Store as
well as Google Play Android Marketplace. The app will also be deployed as a
mobile website, allowing usage on other mobile platforms such as Windows and
Blackberry.
The time from initial consultation to delivery of the basic
app is 6 weeks. Customizations will take longer and will depend on the
complexity and development work required.
How the app works
The Vendor app will be downloaded by your Partners
from the App Store for their device. The Vendor logo and colors will show up as
an icon on their home screen.
As with other apps, future improvements and feature additions will be made
available and automatically updated. The notification feature will be active
showing a red circle including the amount of missed messages on the upper right
side of the app icon.
When the Partner clicks on
the icon they are taken to a security sign on screen. Vendors can easily manage
authorizations at the Partner organization level, saving time and ensuring that
only trusted people are accessing your information.
There are several
ways to manage Partner invitations to the app,