Flowfinity Extends Platform to Support Mobile Consumer Applications

Flowfinity Wireless Inc., a proven provider of enterprise mobile apps for business process automation, today announced a software solution that enables businesses to quickly build custom apps for consumers, at a lower cost than through traditional app development, by using a point-and-click interface. The solution lets business or marketing users create branded mobile apps that deliver rich content or collect information from their consumers on their iPhone, iPad, Android and BlackBerry mobile devices.

Flowfinity mobile apps are used to collect pictures, location data, and other customer input through interactive elements like drop-down menus and radio buttons. For example, business users can design flexible contest entries, deliver location-based digital coupons, or create satisfaction surveys to gain valuable customer insight in real-time.

Apps for content delivery, such as recipes, health tips, or do-it-yourself advice can be quickly configured and modified without programming. Flowfinity software automatically links back to a central database where content is updated once and automatically made available across consumers' mobile devices.

"Consumers expect more from their brands, and are willing to engage with brands they trust.  We are excited to offer a nimble, cost-effective mobile solution that allows businesses to deliver a personalized, engaging experience," said Larry Wilson, VP of Sales and Marketing, Flowfinity. "Maintaining a two-way conversation through Flowfinity mobile apps gives businesses the opportunity to deliver real value to their consumers, which will ultimately keep them coming back to the app and the brand."

For more information about building consumer apps with Flowfinity, visit http://www.flowfinity.com/solutions/consumer-apps.aspx.

About Flowfinity

Flowfinity provides a proven, fully customizable solution for building enterprise mobile apps without programming. Since 2000, Flowfinity has helped leading companies across industries empower their mobile workforces in order to enhance productivity, engage management, and improve business insight through all areas of the organization. By making it easy and fast to mobilize day-to-day business processes on Android, iPhone, iPad and BlackBerry tablets and smartphones, Flowfinity enables mobile teams to access, report, and share information when and where they need to. Top global brands in CPG and other industries rely on Flowfinity software as the standard technology for automating critical business processes. For more information, visit http://www.flowfinity.com.